Brief Introduction of Peng Xiang Tea
Shaanxi Peng Xiang Tea Corp., Ltd.which was founded in 2003, is an innovative tea enterprise and the key leading enterprise of agriculture industrialization enterprise and one of the top ten tea enterprises in Shaanxi province, which including tea cultivation, processing, domestic and foreign trade, e-commerce, new product research and development and dissemination of tea culture integration. Our company focus on doing traditional products while rely on scientific and technological innovation, launched the Han Jia Black Tea firstly . Our company was the first to create the independent operation of electric business platform, which was the leading one who launched the organic tea garden for experiential marketing model.
Companies adhere to "creates the brand base on the quality " as the core, in the tea planting, picking, production, sales, fully implementing quality management system. Peng Xiang tea had realized the whole processing monitoring from “tea planting garden to tea cup”. Our products has won several honorary titles such as gold award products and star products of national, provincial, and municipal. Our company has passed the certification of compliance of Australian certificated organic by the EU exports system, the organic production certificate of China, ISO 9001, and the certification of HACCP food safety management system, the FDA certificates from US.
At present, our company has one preliminary processing factory and one refined tea processing factory. Among them, the refined tea processing factory owns the most advanced production line of dark tea and green tea, the electricity business logistics service chain are well standardized and large -scaled. The company has became the first tea company, which achieved refined tea processing enterprise in Shaanxi with the modernization, informatization, technicalization, ecologicalization, standardization production line.The company innovate products of sales model, excavate the potential market, through the tea garden activities such as tourism and leisure experience to carry out the base of marketing and tea plantations, expand marketing channels, make tea planting, processing and marketing of closely combination, achieved first, second, tertiary industry integration. The company take the e-commerce business as an important strategic component of the development of the company in 2013, and established Xi 'an e-commerce operations center which established a cooperative relationship with Taobao, Tmall, Amazon, Gold reputation etc. Peng Xiang Tea launched a quest of the electricity business of Shaanxi tea, and achieved the electric business development model and three years plan of Shaanxi Peng Xiang tea.
At the beginning of 2016, Peng Xiang group consider the situation of the tea field and the chairman Mr. Duan Chengpeng of Peng Xiang as the leading one in the tea field who put forward the “ tea 4.0” and “tea +114 model”. Relying on the Internet, science and technology, culture, finance four points, the Peng Xiang group will strive to build an innovative tea enterprise leading brand in China with the efforts to build the basis of tea industry, build a platform of tea industry and tea industrial ecological chain in near future. On January 13, 2016 PengXiang group officially launched to appear in the market by National Equities Exchange and Quotations.